The Longines Hong Kong International Horse Show

The inaugural Longines Hong Kong International Equestrian Festival took place at AsiaWorld-Expo in 2025, with the Hong Kong Jockey Club as founding partner. Over three days, the event brought together international riders and horses in show jumping, dressage and equestrian performances, bringing a high-level equestrian event to Hong Kong. Around the arena, we created a Lifestyle Village featuring more than 150 fashion, beauty, food, home and travel brands, along with a dedicated equestrian shopping zone. The Chef’s Theatre hosted 20 live cooking demonstrations by Hong Kong’s celebrated chefs, while a Champagne Bar overlooking the warm-up arena offered VIP guests a refined social space. Fashion shows, rider talks and a family zone made the event welcoming to visitors of all ages. High-level sport, brand experiences and family leisure came together in one place, bringing equestrian sport closer to a wider Hong Kong audience.